Who’s really making money on the internet?
Many people these days don’t understand how the internet actually works, i mean they understand how to connect to it and use it but they don’t get how people are actually able to make money from it. So much of the internet seems to be free so how are all these internet millionaires being created and who is paying them the money?
One of the key things to understand is that your value as a potential website visitor can vary wildly depending on your intent. Let me give you an example, if you are searching google for “funny videos of cats playing the piano” then there won’t be a million advertisers falling over themselves to sell things to you. The reason is that its unlikely your going to be making a purchase any time soon. However say you where looking for a “discount mortgage” then you have quite a high value to many people as you could be about to make a very big purchase and anyone who does sell you a mortgage is in line for a large piece of commission.
Indeed there are many millions of websites setup with the sole intent of catching these high value people who are searching the net every day and then passing them onto other select companies in exchange for commission. This is called affiliate marketing and is a multimillion dollar business which has really taken off in the last few years. When done correctly the professional internet marketer will be able to strike a perfect balance between good content and also the ability to “sell” people onto other websites so he/she can earn commission.
As you can see there’s alot going on behind the scenes any time you use the internet. Also remember that just because a website is free for you to use doesn’t mean it isn’t making quite a lot of money and providing the owner with a real income.
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